Coupons and referrals - overview

The Promotions module in the panel (/dashboard/promotions) extends built-in offer promotions (trial, discounts) with promo codes and referral programs. Coupons are code pools the customer enters at payment. Referral programs generate unique links for active subscribers - after a successful referee payment both sides may receive a percentage discount on future subscription payments.

Two tabs in the panel

  • Coupons (/dashboard/promotions/coupons) - create pools, generate or upload codes, redemption limits, archive.
  • Referral programs (/dashboard/promotions/referral) - referee and referrer discount rules, limits, link and conversion stats.

Enable on an offer

After creating coupon pools or a referral program, enable them in the offer form under code redemption: select accepted coupon pools and/or a referral program. Without this step the customer will not see Promo code or referral benefits on that offer.

Related sections

  • Coupons (code pools) - discount types, duration, codes, limits.
  • Referral programs - links, rewards, referrer caps.
  • Promotions: trial and discounts - automatic offer promotions (no code).
  • Additional charges - separate catalog items added to the total.
Coupons and referrals - overview | Zevio