Newsletter with a CTA button to the offer
In your weekly mailing you embed a button with a Zevio link. The subscriber clicks and buys immediately - no shopping cart.
Payment link inside the HTML e-mail
E-mail and newsletter
From the newsletter straight to checkout. No detour through the website.
You send a newsletter with a campaign - the reader clicks, lands on a page, gets lost, closes the tab. With Zevio the link leads straight to the payment gateway. Shorter path, fewer drop-offs, more sales.
Accept everywhere
BLIKBLIK RecurringVisaMastercardApple PayGoogle Pay
- −70%fewer drop-offs vs. the traditional funnel
- Mailchimp, Brevo, MailerLiteworks everywhere - a link is a link
- 1 email = 1 click = 1 payment
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How it works
Step by step
- 1
You build an offer in Zevio
A promo, a bundle, a subscription - anything.
- 2
Paste the link into your email tool
Mailchimp, Brevo, MailerLite, manual send - anywhere.
- 3
Customer clicks from the email
Zevio checkout opens with the offer ready - no detour through the site.
- 4
They pay in one motion
BLIK Recurring, card - and back to their day.
Use-case variants
Different ways to use the same channel
Welcome email with an activation link
A new lead joining the list gets an automated email with a link to buy a plan. Conversion straight from the email at peak interest.
Automation: signup - email - Zevio link
Win-back campaign with a discount
Customers without an active subscription for 3 months get an email with −20% and a dedicated link with a code.
Discount link + UTM tracking
Pre-charge reminder
7 days before the next charge Zevio emails the customer with the amount and date. No surprises, higher trust, lower churn.
Automated notice from the Zevio dashboard
Onboarding sequence with upsell
After buying the Basic plan the customer gets a value-loaded email series; the final email includes a Zevio link to upgrade to Pro.
Pro-plan link in the final email of the sequence
What changes
Without Zevio vs. with Zevio
Without Zevio
- Customer clicks from the email → lands on a page
- Reads, scrolls, hesitates
- Clicks 'Buy' → lands in a form
- Types data, transfer ID, gets lost
- Closes the tab. Lead lost.
With Zevio
- Customer clicks from the email → Zevio checkout
- Sees the price, taps BLIK
- Types 6 digits
- Payment confirmed, invoice email sends itself
- Lead = customer. No friction.
Case study
Tygodnik Powszechny
Polish weekly · culture and society · digital paywall
„We launched a paywall on BLIK Recurring as the first Polish magazine. Newsletter with a Zevio link - the reader clicks, authorises BLIK once, the following months roll automatically. 100 digital subscribers in the first 48 hours after launch."
- 100digital subscribers in 2 days from paywall launch
- +38%conversion lift vs. cards-only
- 8%monthly churn (was: 22%)
FAQ
Frequently asked questions
Does it work with Mailchimp / Brevo / MailerLite?
Yes. A Zevio link is a regular URL - you paste it into any CTA button in any email tool. Full per-campaign conversion analytics with UTMs.
Can I see who clicked and bought from a specific campaign?
Yes. Every Zevio link can carry its own campaign identifier. In the dashboard you see how many sales came from which email.
Can I do subscriptions over email?
Yes - and that's a Zevio specialty. Customer clicks a link in the email, authorises BLIK Recurring once, pays monthly automatically.
Related channels
Check out the other sales channels too
Ready?
Activate this channel in 5 minutes
Open a Zevio account, plug in this channel and start selling where you meet your customer. No credit card, no contract.
For AI / LLM
Copy this page along with the other 6 channels and paste into ChatGPT, Claude or Perplexity to ask a detailed question about E-mail and newsletter.